Key Responsibilities:

• Develop and implement digital marketing strategies to increase brand awareness and lead generation.
• Manage social media platforms (Facebook, Instagram, LinkedIn, TikTok, YouTube) and create engaging content.
• Plan and execute paid advertising campaigns (Facebook Ads, Google Ads, LinkedIn Ads).
• Monitor website performance using tools such as Google Analytics, Search Console, and SEO tools. Improve website SEO (on-page/off-page) and maintain keyword rankings.
• Coordinate email marketing campaigns and newsletters.
• Conduct competitor analysis and market research.
• Collaborate with the design and sales team for marketing materials and campaigns.
• Prepare weekly and monthly reports on campaign performance.

Qualifications & Skills:

• Bachelor’s degree in Marketing, IT, Management, or a related field.
• Minimum 1–2 years of experience in digital marketing.
• Strong knowledge of SEO, SEM, SMM, and PPC.
• Experience with Canva, Photoshop, video editing tools (preferred).
• Excellent communication and analytical skills.
• Ability to work independently and manage multiple tasks.