Develop and implement digital marketing strategies to increase brand awareness and lead generation.
Manage social media platforms (Facebook, Instagram, LinkedIn, TikTok, YouTube) and create engaging content.
Plan and execute paid advertising campaigns (Facebook Ads, Google Ads, LinkedIn Ads).
Monitor website performance using tools such as Google Analytics, Search Console, and SEO tools. Improve website SEO (on-page/off-page) and maintain keyword rankings.
Coordinate email marketing campaigns and newsletters.
Conduct competitor analysis and market research.
Collaborate with the design and sales team for marketing materials and campaigns.
Prepare weekly and monthly reports on campaign performance.
Qualifications & Skills:
Bachelor’s degree in Marketing, IT, Management, or a related field.
Minimum 1–2 years of experience in digital marketing.
Strong knowledge of SEO, SEM, SMM, and PPC.
Experience with Canva, Photoshop, video editing tools (preferred).
Excellent communication and analytical skills.
Ability to work independently and manage multiple tasks.