Job Specification

• Verify that new content is approved by the CSO and posted on Meta platforms (Facebook, Instagram).

• Cross-post approved content on TikTok, LinkedIn, and YouTube.

• Post relevant stories and Shorts on TikTok, LinkedIn, and YouTube.

• Add and update links on stories and posts where necessary (bio links, story links, Linktree, etc.).

• Monitor ongoing campaigns closely and flag any issues for resolution.

• Review and analyze performance insights of latest posts (reach, likes, comments).

• Check emails and client communications regularly for content or task updates.

• Export page performance data from Meta, TikTok, LinkedIn, and YouTube.

• Create engaging content (posts, reels, videos) aligned with brand tone and audience behavior.

• Monitor and respond to community engagement across platforms.

• Monitor all live influencer campaigns and prepare mid-campaign reviews if applicable.

• Update and maintain all platform links and ensure accuracy.

• Draft content for upcoming blogs and articles.

• Communicate and ensure that any necessary website updates are made.

• Dedicate 1 hour daily to research current digital marketing trends and platform updates.

• Share at least one new tactic, insight, or digital marketing finding weekly with the CSO.

• Engage with at least 3 posts from competitors or industry leaders for benchmarking and inspiration.

• Prepare and submit monthly performance reports for all client pages.

• Conduct brand audits for selected clients on a rotational basis.

• Review and report website analytics including traffic, bounce rate, and goal completions.

• Conduct full SEO audits for client websites.

• Optimize website/blog content for higher search rankings and traffic.

• Coordinate with content writers and designers to produce high-impact SEO-driven content.

• Publish at least 2 optimized blog articles (ads!digital or client).

• Send at least 2 email newsletters (ads!digital or client).

• Update website banners, team sections, and service descriptions as needed.

What We’re Looking For:

• 0-1 years of hands-on experience in digital marketing, social media, or SEO.

• Leadership potential with a learning mindset

• open to feedback, growth, and experimentation.

• Strong communication skills, creative thinking, and data-driven decision making.

• Bachelor's degree in Marketing, Mass Communication, IT, or related field preferred.