Google Analytics Training

Google Analytics Training

Mode: Physical & Online Live Classes (Day/Night)

More than 19000+ students have started their career after getting certified from Broadway Infosys.

Updated On: 02/2026

Created On: 07/2023

Course Overview
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Google Analytics is a powerful and free web analytics tool that provides insights into your website's traffic, user behavior, and conversion rate. This training course will introduce you to the basics of Google Analytics and provide you with the skills you need to effectively use the tool to gain insights into your website's performance.

Benefits of Google Analytics Training

  • Analyzing traffic to your website and user behavior
  • Measuring the results of your marketing campaign
  • Observing where, how, and from which devices customers came to your site
  • Measure conversions and goal completions
  • Identify popular content and optimize website performance
  • Monitoring real-time activity on your website
  • Enhancing SEO with data-driven insights
  • Customize reports to fit specific business needs
  • Integrate with other Google services like Google Ads and Search Console

Benefits of Google Analytics Training at Broadway Infosys

  • Train under certified and experienced Google Analytics trainers
  • Understand website traffic tracking and analysis techniques
  • Learning to measure user behavior and improve site performance
  • Hands-on training in real-time data and Google Analytics tools
  • Preparing the candidate for the Google Analytics Certification
  • Providing the candidate with the required skills to make data-driven decisions-the candidate will learn to put data into good use
  • Flexible learning in online and offline modes
  • Affordable tuition with scholarships for deserving candidates
  • Internship and job placement for deserving trainees

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Our syllabus outlines are only the headlines of the major modules. For the complete understanding of the course, we provide a free counseling. Send your inquiry today!

Lesson 1:

  • Overview of Google Analytics
  • Setting up a Google Analytics account
  • Adding the Google Analytics tracking code to your website

  • Overview of the Google Analytics interface
  • Understanding Google Analytics dashboards and reports
  • Creating and customizing dashboards

  • Overview of user behavior and acquisition reports
  • Understanding user behavior metrics (e.g. pageviews, bounce rate, average session duration)
  • Understanding acquisition metrics (e.g. source/medium, organic search, referral)

  • Overview of conversion tracking and goals in Google Analytics
  • Setting up and tracking goals (e.g. form submissions, phone calls, purchases)
  • Understanding conversion rate metrics

  • Overview of advanced features in Google Analytics
  • Setting up and using segments
  • Setting up and using custom dimensions and metrics
  • Setting up and using e-commerce tracking

  • Overview of integrating Google Analytics with other tools (e.g. Google AdWords, Google Tag Manager, etc.)
  • Setting up cross-domain tracking
  • Setting up and using link attribution

  • Overview of data analysis and visualization in Google Analytics
  • Using built-in tools for data analysis (e.g. table filters, pivot tables)
  • Visualizing data using graphs and charts

 

At the end of the course, participants will have a thorough understanding of Google Analytics and will be able to effectively use the tool to gain insights into their website's performance, track conversions, and make data-driven decisions.

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