What is UI and UX design ?

2 min read

General concept of design.

Design simply doesn’t mean only Graphic Design. When you think about the role of a designer, it isn’t restricted to graphic design only. Design could be a broad stream of subjects.A designer has numbers of responsibilities that together defines a word ,”Design”.

Design related roles can be defined in a range of graphic design, print design , fashion design and more. Job titles like UI and UX designer have emerged as the future of design related roles.

UI and UX design

UX design by its name refers to user experience design and UI stands for user interface design. UI and UX both are essential to an IT product which need to work closely together. The design is useless if user can not find it user friendly and relevant. So, authority of design can be measured with its UX and UI interface.

If a company wants to succeed in attracting and retaining customers, they should be fully aware of UX and UI design.

Yes. User Experience Matters !

“Design is not just what it looks like and feels like. Design is how it works.” — Steve Jobs.

Great user experience design not only highlights and promotes the product, it also builds and grows customer confidence. That’s why, now a days design is not only limited to combine color, shape and texts together. User interface and user experience design is a high-demand field.This is why so many people are eager to switch to be an interface designer or user experience designer.

What does UX design team actually do ?UX Design

The responsibility of the UX design team is to Know, who the target customers are, and how to make their experience with your product the most rewarding or ‘delightful’ it can be. The UX role is complex, challenging and multifaceted but, generally it can be classified as follows.

Strategy and Context:

  • Customer Analysis
  • Competitor Analysis
  • Content Development
  • Product Structure/Strategy

Wireframing and Prototyping:

  • Wireframing
  • Prototyping
  • Testing/Iteration
  • Development Planning

Execution and Analytics:

  • Coordination with UI UX Designer(s)
  • Coordination with Developers
  • Tracking Goals and Integration
  • Analysis and Iteration

If you want to be a user experience designer, you should know about user experience. You have to know what makes a good UX design. Something that has a great appearance but is difficult to operate is an example of great UI but poor UX. We can say that UX stands for great user experience which is easy to use.

What does UI design team actually do ?

On a screen, people are always attracted to the boldest, the biggest, and the brightest first. That’s an example of UI.

UI Designer’s job is essential to how the design look and feel and its responsiveness and interactivity.

Look and Feel:

  • Customer Analysis
  • Design Research
  • Branding and Graphic Development
  • User Guides/Storyline

Responsiveness and Interactivity:

  • UI Prototyping
  • Interactivity and Animation
  • Adaptation to All Device Screen Sizes
  • Implementation with Developer

A user interface designer’s job is to make technology intuitive and easy for people to use. The job of User interface designer is to work on the areas where users directly interact. Generally a UI designer considers the design with following scenario.

  1.  Color
  2. Balance
  3. Contrast
  4. Typography
  5. Consistency

UI and UX design can be defined as two different elements of a single consumer experience. UX generally stands to the user experience, UX design focuses on how people interact with it and how something works . UI, or user interface, focuses on the looks and layout.

A UX designer needs to know how to execute, facilitate and analyze research and data while, a UI designer needs to know composition and graphic design and have a natural skill for palettes, typography and branding.

Learn graphic design in Nepal with UI and UX experience
Learn website design in Nepal with UI and UX experience

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